Built for
contractors.
By a builder.

Webtoro33 is a performance marketing agency for contractors and local service businesses. Founded in California's Central Valley, built around one belief: a contractor's website should print leads, compound revenue, and lower the business's exposure to the lawsuits that are hitting small shops.

Oscar Gonzalez, founder and lead operator.

BuildBackground

A builder who got tired of watching contractors get robbed.

Years spent building websites for Central Valley businesses, most of them contractors. Oscar kept seeing the same pattern: a family shop pays $500 for a website that was built in 2015, runs no ads, has 14 reviews, and wonders why jobs are slow. Meanwhile the better-marketed competitor books every job in the city. Webtoro33 was built to fix that gap.

ShieldADA

The ADA specialty came out of watching small shops get sued.

In 2024 and 2025, demand letters started landing on Central Valley contractors. Shops with 8 reviews and a site built by their nephew were suddenly looking at $30K settlements. Oscar dug into ADA Title III, the Unruh Civil Rights Act, and the case law. Webtoro33 now ships every site with accessibility baked in from day one. It's the mission.

CodeCraft

Every line of code, hand-built.

No page builders. No off-the-shelf themes. Every site launched under the Webtoro33 name is coded from scratch, tested on real devices, validated against the same scanners plaintiffs' lawyers use, and ships with a signed compliance certificate. The craft matters because the stakes are real.

How we work. In plain terms.

Six principles. No slogans. This is the operating system.

01 · Trade Focus

We only work with contractors and local service businesses.

No SaaS. No agencies. No venture-backed startups. Every template, funnel, ad, and playbook is built for trades and local operators. When a new HVAC client comes in, we've already shipped for three HVAC clients and have the patterns ready. When a remodeling client comes in, same.

02 · Commitment
12mo

Both ways.

Real marketing compounds. A 12-month commitment is how we do the work that matters. You win, we win, nobody's rented.

03 · Transparency

Every dollar tracked.

You see the ad spend, the calls, the booked jobs, the revenue. In plain English. Monthly.

04 · Roster
In

House.

SEO, ads, design, copy, automation, reputation, ADA. In-house. No Upwork subcontractors. No junior account managers. No finger-pointing.

05 · Velocity

We move at the speed of your business.

Ads running in days. A new website shipped in weeks. First booked leads before your second invoice clears. Every day without the system running is a day your competitor closed the job. Quarterly timelines are not how contractors win. We don't do them.

The Mission
0

We build every site to the WCAG 2.2 AA standard, with accessibility baked in from day one. That's the bar we set. 5,100 businesses got sued in 2025 — we build to lower your risk.

$4,000
Per Violation · CA
0
Errors On Launch
36 mo
Audit Archive
Work with Webtoro33

Ready to build the revenue engine? Start here.

30-minute free audit. We scan your current setup, quantify what you're leaving on the table, and show you what a full Webtoro33 build would return. No pitch. Keep the report either way.

Claim My Free Audit

Central Valley, California · Serving contractors statewide